Covid-19 affected how many businesses, particularly mortar and brick stores, go about their activities. While the majority of the changes are due to policy decisions made by the governments of different countries, these changes have also a bearing on how customers engage with businesses.

Now post-Covid when the world is opening back up again, people all around the world are still mindful of their activities, with this having effects on how customers interact with businesses. With that in mind, below is a rundown of 5 shifts in consumer-to-business engagement.

Consultations and Calls Now Online

Whether you’re a business owner or a consumer, you probably get in front of the camera during the Covid-19 pandemic to close deals or attend sales calls. And there are still even great chances that you still prefer closing deals, talking business, making inquiries on Zoom, Google Meet, or other video conferencing apps.

What does this mean for you as a business owner? Many people still prefer to carry out virtually business meetings and transactions instead of meeting in person. Therefore, you may want to find a professional that can help you set up an online platform that will enable you to engage with your audience. In this regard, keep in mind that CLRSolutions can help you.

Taking Groceries Order Online

Many companies are struggling to handle the effects of the Covid-19 pandemic particularly when it comes to managing disruptions to some parts of the supply chain. 

For example, many business owners and managers have seen an increase in customers who prefer to engage with their grocery retail businesses through online orders and contactless delivery options. Consumers can’t be blamed for this as the Covid-19 virus could spread easily.

So if you run a mortar and brick store, you may have to survey your customers to know what order and delivery options they prefer and act according to their needs.

Pickup and Free Home Delivery 

Some businesses have noticed a decrease in the number of seniors coming into their shop for general and essential supplies. One explanation for this is special shopping hours, curbside pickup services, and free home delivery made available for them.

And post-Covid, customers above 65 years of age are used to these customized services. You might want to adopt the same or similar supply strategies.

Online Training and Learning

Despite the lockdowns and gathering restrictions, customers still want and need to stay fit and healthy. In some states, many businesses such as Gyms still have their physical facilities closed, with many offering online lessons such as virtual workout sessions. 

If capacity and distancing restrictions are yet to be lifted for businesses in your county or area, try to cater to the needs of customers who have long switched to learning and taking lessons online.

Support-oriented Businesses

Consumers are more likely to stick to businesses that have their welfare in mind. After all that they have been through during the pandemic, with many losing their jobs and loved ones, post-covid customers want to feel more connected, less anxious, and will be more mindful of their spending.

No doubt, all these and related factors will show in how they interact with businesses and companies. You want to keep these shifts in needs in mind whether you run or manage a business.

Try to be more customer-centric, make your services more affordable or improve your services so consumers can get more bang for their bucks.


Now that the world is opening back again, the Cocid-19 pandemic and its effects are completely not over. Knowing ways that consumers now prefer to go about and engage with businesses is a key step in keeping your customers happy and brand relevant.

If you need to implement any online solution such as a video conferencing platform or digital commerce in your business, CLRSolutions will help. Just give us a call!

Leave a Comment

Your email address will not be published.

Scroll to Top